Marketing Distribution
Track and distribute your marketing collateral, quickly and conveniently.
Handle marketing materials
and collateral with ease.
Marketing Distribution is all about streamlining, managing, and getting your marketing collateral where
it needs to be, exactly when you need it, whether that's locally, regionally, or globally.
No more spreadsheets
or manual work.
Keeping track of event banners, brochures, print materials, technical documents, and/or demo devices can be a real headache – it’s time-consuming and often tricky to know what’s available, where it’s located, or if you even have enough stock.
Blind Spots
Not knowing what collateral is available and
where can impact on the effectiveness and success of your events, launches and campaigns.
Duplicate Purchases
Unnecessary repeat purchases of collateral due to lack of transparency increases wastage and cost.
Zinc brings
everything together.
Our Marketing Distribution service helps you easily track, store, count, demand plan, and re-distribute your collateral and inventory simply and easily. We provide real-time insights into what’s available worldwide, 24/7, all with the click of a button.
Make the most of your marketing materials.
If you're keen on streamlining and boosting the impact of your marketing materials,
let's connect and explore the possibilities.
Brands we’ve made REAL.
We’re trusted by the world’s biggest brands
FAQ
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A marketing distribution program is a way for getting your branded promotional materials—like brochures, flyers, and digital assets—into the hands of your target audience. It’s all about making sure the right people see your message at the right time. It’s also about ensuring you have the right insights on availability, materials, stock and location to ensure you can manage your collateral in a way that they last.
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Having a solid marketing distribution program ensures that your marketing materials reach your audience effectively, boosting brand visibility and driving engagement. It helps you stay organised and consistent in your messaging across different channels. It also helps prevent wastage such as duplicate orders for collateral you already have in stock by providing you up to date reporting and tracking, all of which, helps to reduce costs and increase efficiency.
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You can distribute anything from physical items like brochures and posters to digital assets like PDFs, videos, demo tools and even digital social media content. The key is to choose the right type of collateral for your audience and goals. The products included can of course change over time as your needs evolve.
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It’s important to start by identifying your target audience(s) and the types of collateral that are available and resonate with them. Then, decide on what products should be included and what are not, this helps narrow down the range but also keeps options relevant. We can help you plan, organise, and execute a program that fits your needs.
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You can measure success by tracking metrics like engagement and usage rates (orders), but we can define these clearly together during the scoping of the project. Monitoring how your audience interacts with the collateral will give you insights into what’s working and where you can improve.
We have so much to offer.
Explore the possibilities with Zinc's unique blend of services.
